"Parents residing in north London is looking for an remarkable and qualified educator to assist their youngest child on his first steps to turning into an English gentleman."
Looking at this listing, you might easily skip the term "beginning" as just figurative language.
Yet, it may be the most important part of this unusual job advert, as it aims to find a teacher for a infant.
Hundreds of submissions have already been sent in since the unidentified family advertised their call for the £180,000 per year tutor, who needs to be "a uniquely qualified person".
In recent few weeks, the post has attracted attention across the press, with many questioning why?
Forward-Thinking Method
Adam Caller, chief executive of a global tutoring firm, which is helping the family in their hunt, stated that notwithstanding first scepticism, he viewed the plan "visionary", and "advanced".
When he consulted the family, he mentioned they recognized the unusual aspect of their requirement, and how young their son is.
However, they explained that they "were unwilling to delay any longer" to engage a tutor, as they had waited until their firstborn was five, and by that age "cultural bias had already set in".
But what did the family refer to by "cultural leaning"?
It's "comprehensive", Adam replied. "The manner you eat, how you speak".
He said the elder child had adopted "extremely delicate, unspoken signals" from the family, and had adopted their cultural habits. The family told Adam they did not want the same situation to happen again with their younger child.
The strategy: To engage a English tutor, who needs to speak with standard English accent, to guide the baby right from the beginning.
Osmotic Learning
"A great deal of the education at the beginning here is kind of acquired indirectly," stated the expert.
It's through this natural absorption that the family are expecting the child will acquire the UK customs they wish to impart.
Adam noted the tutor needed to be someone who went to "prestigious academies – comparable categories of schools as the family hope to send their son to".
"The tutor simply needs to be the suitable individual, they'll be carrying out things they aren't even aware they're doing, just naturally," he commented.
Expense Not a Factor
The family explained to him the successful candidate should ideally also have understanding of or interest in horse riding, winter sports, the arts and musical activities so as to shape the child in a broad spectrum of passions.
More than that though, he stated the family hoped the tutor to sign up the child on a range of lessons so the child would be "horseback riding and picking up an instrument by the time they are about three years old".
In the family's perspective, assisting their son grow into a "English gentleman" will lead to achievement and open doors.
"Taking into account the pros and cons of that, because it's certainly a status symbol," he adds.
However, notwithstanding all this guidance in "English culture", might the child adopt what is termed cultural influence from the multicultural family he lives with anyway?
"Certainly", said the CEO. "They realize this might not succeed, but they've simply adopted the view of, 'why not attempt it and let's go as early as we can', because the cost of it is not a concern," he said.
Idealistic and Unrealistic
There are some in the private teaching field who share these reservations.
An education leader, head and founder of Blue Education, who provides private tutors, commented that "the development of adopting dual cultures, or in fact, forming one's identity, is something that must be experienced personally, not designed."
The expert explained that he had moved from the Far East to the Britain at the period of seven, and had been raised experiencing and practicing dual heritages. He went on to learn at a prestigious UK institution.
"The concept that a single person can function as a embodiment of UK identity, a person who can possibly transfer the attributes of a British gentleman onto a 12-month-old child, seems to me optimistic and impractical," he wrote.
"In my experience, employing a typically UK tutor from babyhood will will not necessarily produce the goal they hope for.
"I never had that kind of mentor, and yet I have been fortunate enough to enjoy numerous of the situations they hope for their son."
He stated: "The reality is, cultural identity can not be imposed from the outside; it must be chosen, and it must be internally driven."
Acquiring Englishness
Of course, UK identity is something the CEO thinks can be taught – and marketed.
"I believe the situation that the world regards us in this regard is something that we should be cherishing|valuing|appreciating
